Some gorgeous illustrations by Anano Miminoshvili of “old world” catarrhines (a family of primates that includes humans).
Sarah Hyndman’s new activity book seeks not only to teach typography skills, but also to educate on the psychology of type as a tool of communication. Why not spend a relaxing afternoon experimenting with type and perhaps finding a new “voice” to express yourself with.
Perception is as important to design as content is. There are plenty of fun websites devoted to design gone wrong, like the Starbucks delivery truck the spells out “SUCKS” when the door is opened, or the “keming” websites (a tongue in cheek reference to bad kerning). This article on Creative Market helps designers better understand how we humans connect the different objects we see on a layout together and perceive them as one whole.
I can identify with a few of these LOL…
Now I know why. You can never have too many color references around while working on design. Follow this link to a handy chart of the psychology of color. Keep in mind, some color perceptions are cultural, reactions may vary for your city.
Don’t let the title of this article posted on HowDesign.com fool you. Author, Joe Parrish recounts how his agency was forced to redesign their product packaging in the face of commercial realities. The result is a much improved packaging system for the client.
Design is about communicating clearly to the audience. If the design doesn’t accomplish that goal, it doesn’t matter how beautiful it is, it’s time to change the design.
Read the story here: Art & Commerce: A Match Made in Hell
The explosive growth of craft breweries across the country, and within our city, has created the need to differentiate each brand from all the competitors. Branding might seem an unfamiliar task for the brewmaster or small business owner. But there is help… Continue reading
Is the traditional, printed catalog dead? According to this short article by the US Postal Service, catalogs are alive, well, and in a position to enhance your marketing efforts. Just not in the traditional way you might think when you think of catalogs.
Read the article here: US Postal Service on the future of catalogs
An interview with Susan Bennett, the voice of Apple’s Siri.